When Pretty Dresses Lead to Ugly Actions: The Lilly for Target debacle

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Four months ago it was announced that Lilly Pulitzer would be releasing a product line at Target, and the Internets went wild over the news. Apparently flowered sundresses are a Big Deal.

Today at 8am when Target stores opened it was the PEOPLE that went wild. They displayed selfishness and savagery in horrifying fashion.

Word quickly spread on the Internet again, but this time it wasn’t positive. Tales were told of pushing, shoving, hoarding and cursing. Headlines said things like, “Shoppers stampede for Lilly Pulitzer at Target.” Typical comments on Twitter were:

@abigailnoelleee: If you bought items just to resell online for your own personal profit I basically hate you.

@KnoxvillePains: I sincerely believe there should have been a police presence at the #LillyforTarget opening day. I have seen terrible things.

@tomandlorenzo: .@TargetStyle needs to stop humiliating its costumers and plan these collaborations a little better.  

My kind friend Eleonora Link just happened to be there shopping for other items and was appalled at what she witnessed. She wrote about it on Facebook this morning and I share with her permission:

“I have never seen such rude, obnoxious, selfish people. Seriously… what have we become when we accept this behavior of grabbing, and I mean GRABBING, grabbing cute pink/green sundresses!? I felt so sorry for a mother and daughter I witnessed in the middle of this who missed out. The girl appeared about 9 and was almost in tears early into the sale and already disappointed she did not get anything. She commented to her Mom how rude a lady was who tore a garment right of the girl’s hand with no apologies… just sick!”

Eleonora continued, “What are we teaching our kids about appropriate behavior when we witness ADULTS behave so greedy and show such selfish, rude, outrageous behavior!!!”

It’s a SUNDRESS, people.

The individuals that my friend saw act so selfishly had loaded their carts FULL of items, and then bragged how they had collected 5-10 different sizes and intended to sell them all on eBay. While I admit that is selfish, they have the right just like any of us to purchase those items and even to try and make money. But just because they have the right doesn’t make it right! What makes me most upset is HOW they got those items into their cart… pushing, cursing, and even snatching an item out of the hands of a 9-year-old girl. COME ON! And then gloating over their “accomplishment” and how much money they are going to make.

A totally separate issue is how Target failed to enforce appropriate crowd control measures. Tales are being told of employees enforcing a “one item per style per customer” with some shoppers, but not with others who were allowed to literally clear the entire contents of racks and shelves. There should have been clear boundaries set in place and announced before the sale began, and then enforced both in the aisle and checkout line. Target seemed completely unprepared for this. Maybe they just underestimated people’s greed and selfishness.

This type of behavior is nothing new. Greed is a theme that plays out across the centuries. Yet it never ceases to amaze and sadden me when people place the value of things and personal gain above the value of their fellow human beings.

SHAME on you, human people. For SHAME. Today I am embarrassed to be one of you.

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3 thoughts on “When Pretty Dresses Lead to Ugly Actions: The Lilly for Target debacle

  1. Autism Mom April 20, 2015 / 6:24 AM

    Won’t their ongoing availability at Target make the ebay sales valueless? Seems really pointless, too, in addition to rude. :-/

    Like

    • It was my understanding that it was a limited collaboration and that once it’s sold out that was it. A friend of mine looked online and contacted several targets yesterday in an effort to find a dress for that nine-year-old girl, but she was told they will not be getting any more items in stock.

      Like

      • Autism Mom April 20, 2015 / 6:40 AM

        Wow – Target needs some ire, too. They should have better controlled the sale. I now have a bad taste in my mouth about Target… ;-p

        Liked by 1 person

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